Samvedna___________
Bridging The Gap
Industry
Home & Lifestyle Online Store
Services
Brand Communication
Digital Engagement and Application
Casa Amarosa offers wholesale handcrafted and ethically made home & lifestyle goods for retailers and trade partners across the globe. Each collection uses traditional artisan techniques from India featuring cushions, throws, rugs, wall décor, kitchen textiles and personal accessories.
Challenge
Casa Amarosa is a brand of Indian origin that added a headcount to the team of their India operation. Indian handicrafts and soft furnishings have a huge demand in the US, Canada and UK. They approached us to create an online lead generation campaign to increase their business reach and sales.
Approach
We helped them generate leads and raise awareness using social advertising. We launched a targeted Facebook ad campaign to direct potential customers to their website and use retargeting ads that lead to successful conversion. We also conducted a website audit to identify critical technical issues and improve their overall user experience.
Social Media Advertising
